Hi, I am Alexis, a French based art director specialized in e-commerce, graphic and interaction design. Working in the digital industry since +9 years. Currently Lead Art Director at Colorz, I have also collaborated with Les Poupées Russes, Castor & Pollux, Broca & Wernicke.
Casey Casey · Chaumet · Decathlon · Guerlain · Girard Perregaux · Hello Bank · Hermès · Le Site de la Sneaker · Lou Yetu · JOTT · Orange · Petite Friture · Poilâne · Shiseido · Starcow
Starcow
- Art direction
- ·
- Identity
- ·
- UI
- ·
- UX
Year
2022
Work at
Colorz
A complete overhaul of the online sales experience for one of the pioneers of streetwear in France. This new e-commerce with its bold typography, and its assertive logo, marks the DNA of Starcow and its skateboard and Hip-Hop culture of the 90s, all associated with a customer journey and features specific to the purchase of sneakers online nowadays.
A modular homepage
The colored cover can be personalised and replaced by any other section of the page, giving a full flexibility in the design.
Each section can also be reordered or deactivated to fit the different highlights of the store.
Launches
A complete new workflow have been created for all the drop and raffle, focusing on simplifying the process for the user and for the Starcow team
